Do you remember Crystal Pepsi? The colorless soda that had a short-lived life in the early 90's? It seemed like it was a big fad for a short period of time, then quickly fizzled out and was gone from all of the supermarket shelves.
Ever wonder what happened to the warehouses full of crystal clear deliciousness once it was pulled from your local 7-11? It was allowed to ferment and mature, resulting in the cloudy version sold here - Pepsi White!
Alright, probably not, but I like my explanation.